Social media automation Tools
Do you need to save time on social media? If so, you’ll need the authentic social media automation tools to support your stay formative.
Social media automation tools are a proficient way to save time, enhance effectiveness and maximize the ROI of your social media campaigns.
Whether you need help to manage comments and interactions, schedule posts, or enrich your overall content blueprint, there’s a social media automation tool out there for everything.
In this article, we’ll be taking an in-depth look at the smart social media automation tools on the market. We’ll give data about the features, pricing, and everything in between.
Tool for Scheduling Instagram Posts and Stories for Automated Publishing
Business-Schedule Stories and posts
- Included accounts – 5
- Accounts purchase option – 10
- Simultaneous searches – Unlimited
- Search results for hashtags – 1000
- Search results for locations – 1000
- Search results for users – 1000
- $30 /mo
What’s a social media automation tool?
In order to use social media automation, you’ll need software or a tool to help you. Rather than manually subscribing to your social accounts and publishing content at a specific time, you would schedule the content ahead of time and it would be published automatically.
However, you can automate more than the publishing of social media content. For illustration, automation can be used for brand monitoring, content curation, comment moderation, reporting, analytics, and more.
Why should you need to automate your social media campaigns?
Managing a social media presence is extremely time-consuming. You can’t always be active on your social media channels at the same time as your audience.
But with social media marketing automation, you can ensure that you’re always visible to your audience. You can grow your followership and execute on your social media strategy while working on other tasks.
How do You set up automatic social media posts?
To automate the publishing of your social media content, you’ll need access to a social media scheduler such as SocialBee. You simply generate a schedule, also add the content you wish to be shared.
This content will also be shared automatically at intervals of your picking. alternately, you can choose to add an RSS feed to automatically promote content to your social media accounts.
What are the best social media automation tools?
Throughout the post, we’ll take a detailed look at the 13 smart social media robotization tools available, but if you don’t have time to read the whole reality, then’s a compact overview of the top 3 tools we suggest for automating social media campaigns.
- SocialBee – The smart social media scheduling platform that can be used to automate your campaigns.
- Agorapulse – The elegant all-in-one social media tool with automation features. It also includes scheduling, social inbox, social listening, reporting, and more.
- Missinglettr – An effective platform for creating social media posts for promoting new blog posts automatically.
Though, there are tons more to opt from, If these tools aren’t what you’re looking for. Check out the full list below.
SocialBee is a social media scheduling tool that can be used to plan and schedule content for a range of distinctive platforms. The tool makes it effortless to handle social media campaigns at scale thanks to its intuitive category-based scheduling system.
When you schedule a post, you can assign each post a specific class to support you stay on track with your content. At any time, you can use the scheduler tool to pause posts from some categories, make bulk edits,re-queue posts, and more.
You can use SocialBee to manage your campaigns on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and GoogleMyBusiness. You can also use the tool to layout your hashtags, generate hashtag collections, and preview the posts before they go live.
SocialBee is functional when it comes to campaign tracking as well. You can use the custom URL and tracking features to generate short URLs that are optimized for social media and make tracking codes so you can automatically measure interactions with your social media links.
SocialBee is a great option for larger companies and agencies as it has some useful collaboration features. You can set up different workspaces if you manage more than one brand, assign users roles, and set up automated content comment and approval workflows.
Overall, SocialBee is a wide-ranging social media operation tool that can help you to effectively schedule posts and automate aspects of your campaigns.
Pricing Plans start from$ 19/ month.
2. Agorapulse – Agorapulse is an all-in-one social media operation tool that’s comprehensive for managing everything from post scheduling to monitoring and reporting.
It comes with a wide-ranging range of tools containing
- A social media inbox – manage all of your direct messages and comments from different platforms in one effortless-to-use inbox
- A social media publishing tool – Schedule and plan content. Publish all your social content from the same organized dashboard.
- A social media monitoring tool – Measure brand sentiment and stay on track of what people are saying about your brand on social media
- A social media reporting tool – effortlessly induce in-depth reports. Analyze your metrics and optimize your campaigns.
In addition to all of the above, Agorapulse also offers some useful robotization features that can make handling your social media campaigns speedily and more effective.
When it comes to content management and scheduling, Agorapulse offers features similar as a saved reply characteristic and keyboard shortcuts.
The social inbox also has an automated moderation assistant that assigns messages to the right team members, and auto archives spam messages and tweets.
You can also use Agorapulse to automate repeating posts for events,re-queue content, and bulk upload CSV content for posts. Agorapulse is the complete tool for brands running large-scale social media posts.
Pricing Agorapulse has a free plan available. Paid plans start from$ 79/ month.
Missinglettr is a social media platform with improved drip campaign features. The tool is designed to automatically determine when you’ve posted content to your opted medium, be that a blog or even a YouTube video.
The tool will also gather the information in an intuitive dashboard which can be used to set up automated drip campaigns on social media.
This tool is the comprehensive choice for bloggers and website owners that are acute to drive their posts on social media but don’t have the time to dedicate to a full-scale marketing campaign.
In addition to the drip features, MissingLetter also has a Curate characteristic, that can help to automate aspects of the post creation process, by pulling blogs, videos, and other media from around the web that your followership will be interested in.
You can also use this to generate fresh and appealing posts for your social media accounts. You can also use this tool to connect with influencers in your niche and get your own content shared around the web.
Not only does Missinglettr offer some proficient automation features, but it also comes complete with a significant content calendar. It’s an all-in-one calendar that can help you to schedule and publish posts and swing your automation, all from one dashboard.
You can also use the calendar to manage your automated drip campaigns and keep track of how your posts are split between the different social channels.
Pricing Missinglettr has a free plan available. Paid plans start from$ 19/ month.
PromoRepublic is a social media automation tool designed to help businesses manage hundreds, to thousands of social pages all at one moment. They offer 3 different solutions for different-sized businesses from small businesses to mid-sized agencies and companies.
PromoRepublic has a range of automation features that can help reduce the load for social media marketing teams, such as
- Auto reposting of high-performing content – If you had a post that performed specifically effortlessly, you can use PromoRepublic to automatically repost the content at a later date to build up engagement.
- Content approval workflows – If you’re working with a range of brands and different agencies, you can set up automated workflows to ensure that everyone is happy with the content before it’s published.
- Smart automated posting – Schedule posts from a curated database to be published at the perfect time for your followership.
One of the smart features of PromoRepublic is the selection of ready-to-use content available for small businesses.
though, but you don’t have time to devote to creating social media content, you can opt from a selection of PromoRepublic’s wide selection of industry-applicable content to keep your followers engaged and enhance your reputation If you want to populate your social profiles.
Overall, it’s a skilled choice for small businesses or larger companies that need to streamline their operations.
Pricing Plans start from$ 9/ month.
Sendible is a social media tool that provides a wide-ranging unified dashboard for managing and automating all of your social media accounts. It’s an all-in-one tool that will support you to manage everything from posting and scheduling to brand monitoring, tracking, and analytics.
When it comes to automation, Sendible has a range of skillful features that can assist your team to work moreover efficiently and productively when it comes to social media.
Sendible allows you to set up automated approval operations for social media posts, so nothing ever gets posted before it’s been checked by the authentic people.
Sendible also includes a bulk scheduling feature, making it easy to plan batches of content and reduce the workload for social media administrators.
In addition to automation, Sendible also offers a range of tools that can help you to optimize your social media campaigns.
Sendible includes wide-ranging monitoring features that will permit you to track every phase of your campaigns, as well as an important social media listening tool that will guarantee that no comment about your businesses is ever missed, and you can stay up to date with what people are saying about your brands across all platforms.
You can also generate in-depth reports for your team and customers in just a few clicks.
Pricing Plans start from$ 29/ month.
Pallyy is a social media platform that’s complete for managing visual content campaigns. Although Pallyy can be used to schedule for a range of social media platforms, it’s elegantly suited to Instagram marketers and has some wide-ranging automation features that can help simplify your Instagram workflows.
You can use the customer features to automatically send content to your customers before its posted for them to give feedback. You can also use the Pallyy content planning tools to search for user-generated content to repost in order to save time on content production.
Unlike numerous of the options on this list, Pallyy is available on mobile devices, meaning you can stay on top of your Instagram marketing and social media scheduling on the go, making it perfect for busy people.
Also, if you’re working with a range of customers, and you have a lot of content to upload, Pallyy offers a bulk uploading point that can make scheduling large campaigns much easier, and rapidly.
Overall, Pallyy is a great tool to use for Instagram marketing, and its visual editor and customer features make it a great way for freelance social media administrators, and small agencies.
Pricing Pallyy has a free plan available. Paid plans start from$ 15/ month.
7. Audiense Connect
Audiense Connect is the smart steady Twitter marketing platform on the market. Their Connect tool is designed to make marketing using Twitter effortless and more effective.
With Audiense Connect you can stay arranged with the help of automated direct messaging chatbots and improved monitoring and listening features. In just a few clicks, you can design and deploy your own Twitter messaging chatbot that can handle repetitive tasks such as responding to common queries and managing opt-ins, and more.
You can also use Audiense Connect to analyze and optimize your Twitter campaigns. With the help of automation features like filtering, following and unfollowing, feed organization lists, and more, it’s effortless than anywise to manage bulky-scale Twitter marketing campaigns.
You can also use the reporting, analytics, and competitor comparison features to make assured that your campaigns are the elegant they can possibly be.
When it comes to social media marketing, ultimate platforms concentrate on providing results that target all the major social media outlets. though, Audiense Connect focuses alone on Twitter, meaning you can use this tool to generate more advanced and efficient campaigns.
Pricing Audiense Connect offers a limited free plan. Paid plans that include all the Twitter marketing features start from$ 79/ month.
NapoleonCat is a social media tool that offers a wide-ranging range of automation features.
However, this is the tool for you, If you’re keen to set up hugely automated cross-platform campaigns. Some of the main automation features that NapoleonCat include
- Social customer service – Filter and automatically respond to common messages and comments on paid and organic content on Facebook and Instagram. You can also set up automatic redirection so that messages reach the right team members for the function.
- Social sales – Automated advertisement moderation features as well as setting up auto-responses for pre and post-purchase questions
- Teamwork – Set up automatic workflows and notification systems to help your whole team stay in the loop of what’s going on on your social media channels
- Analytics and reporting – Set up automated report generation and delivery for specific recipients
- In addition to all this, NapoleonCat is complete with a significant scheduling tool that allows you to schedule and auto-post social media content from your Mac or PC. So, if you need a trustworthy scheduler that allows you to manage all of your social media content in one place, this is just the ticket.
Overall, this is the perfect answer for busy teams that oftentimes run paid or organic advertisement campaigns on social networks like Facebook and Instagram.
Pricing Plans start from$ 21/ month.
9. Sprout Social
Sprout Social is a widespread social media marketing platform that comes packed full of automation features.
The platform includes everything you’d hope from a social media marketing answer, such as scheduling and publishing features, analytics, and more. However, when it comes to automation it really stands out from the crowd. Some of the most actionable automation features it includes are
- Bot builder – Design and deploy chatbots to automate client interactions on platforms like Twitter and Facebook
- Automated scheduling – Schedule your post to be automatically published at times when engagement rates are topmost
- Message prioritization – Automatically classify and systematize every message that hits your inbox to stay on top of your social media communications.
In addition to the automation features above, Sprout Social also offers a significant social media listening tool that can help you keep your finger on the pulse when it comes to brand sentiment. All in all, it’s a masterful result for optimizing and automating your social media marketing efforts.
Pricing Plans start from$ 89/ month/ user for 5 social profiles.
StoryChief is a full-featured multi-channel marketing platform with some mighty social media operation and automation features.
The tool can help you to manage everything from social media campaigns to SEO copywriting and more. In terms of automation, StoryChief offers a range of useful features such as automatic publishing to all your social channels and CRMs and content approval workflows.
StoryChief also gives you access to a useful content schedule that you can use to plan social media content, blog posts, and more, all from one unified dashboard.
Overall, StoryChief is a great answer for businesses that are planning to include a range of channels including social media in their content marketing blueprint.
Pricing Plans start from$ 100/ month.
ContentCal is a social media and content planning tool with potent in-built automation features. You can use it to plan your campaigns, schedule posts, make content schedules, collaborate with your team, and much more.
Avoid bottlenecks, minimize communication, and save time by setting up approval workflows for your team. All you have to do is assign user tasks to your team members so that whenever a‘Creator’is finished working on content, the‘Approver’automatically receives a notification telling them it’s awaiting their approval.
Still, you can add more ways to the workflow within ContentCal, If you’d prefer to have multiple stages of approval. This is really helpful for larger agencies that manage the social accounts of multiple brands and have more complex operations.
ContentCal also provides mighty bus-publishing tools. You can use the scheduling point to automatically publish to different social platforms at your chosen times and dates, and generate reporting schedules to export reports automatically each month.
Pricing ContentCal plans start from$ 30 per month. You can also sign up for a 14- day trial
Brand24 is a social media monitoring tool that can help you to measure and maintain your brand’s online fame. Brand24 provides you with tools that permit you to‘ listen in on conversations people are having about your brand across the social media landscape.
When anyone posts a social comment that includes your brand name, Brand24 will automatically find and analyze it. The self-operating sentiment analysis tools use AI-powered algorithms to analyze the context around the brand mention and determine whether what the author is saying about you is positive, negative, or neutral and also classify it consequently.
For illustration, if your brand mention appears alongside‘ negative’ words like‘ hate ’or‘ bad’, it may classify the sentiment as negative. However, it’s most probably a positive comment, If it appears alongside words like‘ love’ or‘ great’.
Imagine how long it would take to do all that yourself, manually? You’d have to search for brand mentions on all the different social platforms yourself, analyze what each user was saying, and determine whether it was positive, negative, or neutral – it’d take consistently.
Fortunately, the automated algorithm does all this for you at scale in a flash, allowing you to get an overview of the general sentiment towards your brand at a glance.
Brand24 can also give you with notifications whenever you receive a negative mention. This is helpful as it enables you to speedily respond to negative comments and complaints before they gain traction, therefore mitigating damage to your online reputation.
Pricing Plans start at$ 49 per month and a 14- day free trial is available.
The Last Words
When choosing a social media automation tool, it’s important to think about exactly what your business will use it for.
You should consider which social media platforms you’re targeting with your campaigns and your budget when choosing an option. However, you can’t go wrong with one of our top 3 picks. If you’re not sure which one to choose.
SocialBee – The stylish social media robotization tool overall.
Agorapulse – The perfect all-in-one answer for businesses running large-scale social media campaigns.
Missinglettr – A useful tool that can help you create social media campaigns automatically based on blog posts.
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