What are “backlinks”?
Backlinks are links that are directed to your website. also know that inbound links (IBL). The number of backlinks is an indication of the popularity or importance of that website.
Backlinks are important for SEO because some search engines, especially Google, will give more credit to websites that have a good number of quality backlinks, and consider those websites more relevant than others in their pages results for a search query.
When search engines calculate the relevance of a site to a keyword, they consider the number of quality inbound links to that site. So we should not be satisfied with simply getting inbound links is quality inbound link counts.
A search engine considers the content of the sites to determine the quality of a link.
When incoming links to your site from other sites, and those sites have content related to your site, these inbound links are considered more relevant to your site.
If inbound links are from sites whose content is not related, they are considered less relevant. Over the relevance of inbound links, the greater their quality.
It is not enough to simply have a high number of inbound links. They should be quality links. For search engines to determine the quality of inbound links criticized the content of this website.
The contents of the websites you have inbound links with needs to be relevant to the content on your site. The more relevant inbound links to your site helps determine the quality of the links.
If your site is about breast implants rather than linking to a site about the German Shepherd is not relevant and therefore not a quality link.
It’s easy to get a higher ranking using backlinks than to influence search engines with external backlinks from other sites, which is why backlinks are so important in search engine algorithms.
More recently search engine backlink quality criteria for admission has got louder.
This is due to people using deceptive tactics like hidden links or automatically generated pages whose entire purpose is to generate inbound links to other web pages.
This page is called “link farms” which was not overthrown by the search engines. Link farming can be dangerous to your site if you backlinks with them and may cause your site banned.
By having quality backlinks you attract visitors to your site. You can not just build a website and hope that people will find you without pointing to the right direction. People previously used Reciprocal Linking to achieve this.
Reciprocal links are discussed in a recent Google update as one of the targets for the current filter. In order to improve site rankings through the number of inbound links, webmasters had agreed upon Reciprocal Link Exchanges.
This link exchange occurs when one webmaster puts a link on their website to point to another webmasters website. Many of them are not relevant links and were just ignored by search engines.
Inbound links are not counted but the outbound links are still counted which lowered relevance score many websites and cause them to drop off the Google map.
Google is working on a patent that will deal with the popularity of sites related to and how trustworthy site is that you link to from your own website. This means you may be able to get a problem to connect to a bad site.
To prepare for this now we must choose relevant sites to link to, sites that do not have a large number of outbound links on the page and the people who do not practice bad SEO techniques.
By doing all the things that we can reduce the risk of having a reciprocal relationship we discount.
Many webmasters have more than one website, sometimes people who are related to one another. In this case, you need to be careful about interlinking multiple sites on the same IP.
If you have say ten related sites and you have links to each page that could look bad to the search engines. By trying to manipulate backlinks with having too many links with the same IP address is called Backlink Bomb.
In some cases it is okay to have a relationship with the same IP address. For example, if you want to provide your visitors with additional resources, some of these will not hurt, but it definitely should be kept to a minimum.
Some tools should be considered when starting a backlink. Keep track of your backlinks will be very helpful that you know which sites are linking back to you.
In keeping track of your backlinks you can find how the anchor text of the backlink related to your site using keywords.
To keep track of your backlinks to the domain statistics tool can be used, it will show the backlinks of a domain on Google, Yahoo and MSN.
There are also some other things that this tool will tell you about your website as: How many pages are indexed for your website, your listings in the Open Directory and Alexa traffic rank.
Tool Backlink Builder is another useful resource. As you know, the important thing is not the number of inbound links you have, but the number of quality inbound links you have is important.
This tool helps you find websites that are related to you would be likely to add it as a link to your site.
In the enter a keyword or phrase of this tool is to find sites related to you, making the task of finding quality backlinks much easier.
Anchor Text is also important in creating quality backlinks to your site. Anchor text is when a keyword in the text of the hyperlink incorporates link.
Instead of putting “Click” on its website, the words that relate to your site should be introduced. For example, if your website is about fitness equipments then you should use words like “fitness equipments Q & A” for your hyperlink.
Using anchor text backlinks analysis tool will help you find your backlinks and show you what the text is being used to link to your site.
I suggest that if the anchor text is not being used properly on a site that is linking to you, you should request that the website change the anchor text to something that uses relevant keywords. Doing this will help increase your quality score recoil.
Backlinks should be a priority in your search engine optimization because of its importance.
Hopefully you have gained an understanding of why your site needs quality links and are able to use the tools described for those links.
Do you know that Google’s #1 gets 32.58% of all organic traffic? This is 18x times more than #9 gets. It is clear that the more visitors you’ll get, the higher rankings and profit you’ll receive.
Let us show this in figures. According to the graph, #9 gets only 1,86% of organic traffic. So when you get to the Google’s top with the single keyword, you’ll get 1752% of traffic boost for that keyword.
Suppose that this keyword brings you 200 visitors a month, then getting to the first position will bring you 3504 new visitors (200*17.52=3504).
The important thing is that a smart SEO strategy will refine your results. And the proper backlinks will boost your traffic. Moreover, ROI for your link building campaign usually equals to 6 months.
This is how one of our customers has improved his website positions with our backlinks.
Danil Netu’s website ranking has increased within 2 months of link building campaign. Right after that he experienced 240% sales boost. So he has climbed to the Google’s #2 from the second page. And finally he has reached Google’s Top in 6 months! Find out more.
Here are 3 easy steps you can do right away to increase your ranking:
This is a simple and effective way to improve your ranking and traffic. There is no time to spare!